Alconbury Football Club may use any information you are submitting (the Data) to improve marketing and promotional efforts to statistically analyze site usage, to improve content and service offerings and to customize the site's content and layout. The information will be accessed by certain Alconbury Football Club members who have a need to use the information for the above stated purposes. By registering with this Alconbury Football Club site and providing this information, you expressly agree that Alconbury Football Club may share this information, and use it for the stated or similar purposes. Alconbury Football Club will not sell or rent the information to any third party, and will exercise reasonable efforts to keep the information secure, except for the purposes stated above.